Successfully being able to sell a product can be expensive. There's the advertisement that needs to happen to get your product known to the world, coupled with the actual production costs to make whatever it is that you're selling. Sometimes, the costs can end up just getting too out of hand, and before you know it, the company owes more to creditors than it actually has in assets. This often leads to the decision to just cut your losses and file for bankruptcy.

This seems to be what happened to Infinite Spirits Inc., which is known for being the maker of Shakers Vodka. Recently, the company filed for Chapter 7 bankruptcy with plans to completely liquidate.

When looking at the bankruptcy petition, the company owes more than $286,000 in radio advertising. Some of these advertisers are also national in nature, like CBS Radio and Clear Channel.

Radio sponsorships also come into play. It turns out Infinite Spirits owes more than $212,000 to several professional baseball teams, including the San Francisco Giants, who are owed $35,000; and the Oakland A's, who are owed $21,000.

In total, Infinite Spirits claims to have liabilities somewhere between $1 million and $10 million. Assets are only listed at being between $100,000 and $500,000.

For now it seems the company will completely liquidate those assets to pay off a portion of what is owed to creditors. There is also the chance that the Shakers brand of vodka -- as it is popular among many -- will be bought out by another company and then continue on.

Source: Minneapolis St. Paul Business Journal, "Owner of Shakers Vodka files for bankruptcy," Ed Stych, Feb. 2, 2012